David Anthony Hall, the creative, Irish born photographer has showcased his images in the most unusual way, by producing possibly the world’s smallest large format print gallery. The One2Fifty.com gallery was created because Hall wanted to explore the relationship between large print, the Internet and his work.

Hall’s images are normally between two and three metres wide, which can cause difficulty when trying to show the scale of his work in certain situations. By reproducing his large format work on a scale of 1:50 and placing it in a virtual gallery with people scaled to size to represent the average viewer, Hall hopes to impart on his audience the sheer scale and size of the images he takes.

Whilst Hall acknowledges the best way to view art is in person, he also recognises, for his work, this isn’t as easy as it sounds. “By the very nature of my work scale plays an important factor, says Hall “Hanging the images in the wrong space, either too big or too small has a detrimental effect on, not only the image, but how the image makes you feel. Galleries spend a great deal of time and money on trying to get this aspect right and this started me thinking about how I could create the most perfect gallery to hang my work, and also to show the actual size and scale of the work in relation to the people viewing it. With One2Fifty.com I’ve scaled everything down from three metres to seven centimetres in an attempt to reflect the overall finished size of my work on a computer screen”.